Book
Hotel convention sales, services, and operations / Pat Golden-Romero.
Record details
- ISBN: 0750679026
- ISBN: 9780750679022
- Physical Description: xvii, 312 p. : ill.
- Publisher: Amsterdam : Elsevier/Butterworth-Heinemann, c2007.
Content descriptions
| Bibliography, etc. Note: | Includes bibliographical references and index. |
| Formatted Contents Note: | The convention and meetings industry : an overview -- The assoications, convention, and meetings market -- The corporate meetings market -- The incentive, smerf, and other markets -- The role of convention bureaus and other desination marketing organizations -- Marketing and advertising strategies -- Convention sales negoiations and contracts -- Food and beverage function planning -- Meeting room and convention planning -- On-site event planning : servicing the event -- Exhibition and trade show industry overview -- Industry trends and resources. |
Search for related items by subject
| Subject: | Hospitality industry > Marketing Congresses and conventions Hospitality industry > Marketing. Congresses and conventions. |
Available copies
- 1 of 1 copy available at Vancouver Community College.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Circulation Modifier | Holdable? | Status | Due Date | Courses |
|---|---|---|---|---|---|---|---|---|
| Downtown Library | TX 911.3 M3 G65 2007 (Text) | 33109009026501 | Stacks | Volume hold | Available | - |
