Book
Writing a convincing business plan.
How to organize and write a logical, business-savvy, and professionally polished business plan that can be presented to potential investors and financial institutions.
Record details
- ISBN: 9781438004808 (Paper)
- ISBN: 143800480X (Paper)
- Physical Description: viii, 265 p. : ill. ; 19 cm.
- Edition: 4th ed. / Arthur R, DeThomas, Stephanie A. Derammelaere, and Steven Fox.
- Publisher: Hauppauge, New York : Barron's, c2015.
Content descriptions
| General Note: | Includes index. |
| Formatted Contents Note: | Supporting documents for the presentation package. Packaging the business plan ; The executive summary ; The financing proposal ; The business description -- Preparing operating plans. The industry analysis ; The market analysis and sales forecast ; The marketing plan ; The operating plan ; The organization plan ; The financial plan ; What is financial ratio analysis? ; Financial fundamentals and financing sources. |
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| Subject: | Business planning. Business writing. |
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