Understanding color : an introduction for designers. Cover Image

Book

Understanding color : an introduction for designers.

Summary:

"Color theory and related color issues are taught in many design schools. The issues surrounding the use of color in a digital realm are of increasing importance. Understanding Color, Fourth Edition offers simple, plain-language explanations of the scientific basis of color perception, an overview of the leading theories of color and explanations of the seeming conflicts among them, and for each concept presented, examples of how theoretical information is applied in solving common problems in color design. This book is invaluable for designers in making sound color choices"--Provided by publisher.

"Understanding Color, 4e, offers simple, plain-language explanations of the scientific basis of color perception, an overview of the leading theories of color and explanations of the seeming conflicts among them, and for each concept presented, examples of how theoretical information is applied in solving common problems in color design"--Provided by publisher.

Record details

ISBN: 9780470381359 (pbk.)
ISBN: 0470381353 (pbk.)
Physical Description: xiii, 258 p. : ill. (chiefly col.) ; 24 cm.
Edition: 4th ed. / Linda Holtzschue.
Publisher: Hoboken, N.J. : John Wiley, c2011.

Content descriptions

Bibliography, etc. Note:	Includes bibliographical references (p. [246]-250) and index.
Formatted Contents Note:	A little light on the subject -- The human element -- The vocabulary of color -- The instability of colors -- Illusion and impression -- Color theory : a brief history -- Color harmony -- Tools of the trade -- The medium of light -- The business of color.